{
    "title": "Outreach Personalization Field Study Template",
    "updated": "2026-08-06",
    "methodology": "The template is completed manually before outreach and can be stored in the ToolnixHub admin prospect tracker.",
    "limitations": "Email laws, privacy rules, platform policies, and cultural expectations vary.",
    "columns": [
        "Field",
        "Good entry",
        "Poor entry"
    ],
    "rows": [
        [
            "Prospect URL",
            "Exact resource/article page",
            "Homepage only"
        ],
        [
            "Audience",
            "US freelancers comparing rates",
            "Everyone"
        ],
        [
            "Content gap",
            "No free scenario worksheet",
            "Needs content"
        ],
        [
            "Relevant asset",
            "Named report or widget",
            "ToolnixHub homepage"
        ],
        [
            "Why it fits",
            "Adds a downloadable table",
            "We want a backlink"
        ],
        [
            "Contact role",
            "Editor responsible for topic",
            "Random employee"
        ],
        [
            "Evidence",
            "Specific section and update date",
            "Domain metric only"
        ],
        [
            "Pitch angle",
            "Offer data, embed, or correction",
            "Generic collaboration"
        ],
        [
            "Personal note",
            "References a real passage",
            "Empty compliment"
        ],
        [
            "Link request",
            "Optional resource suggestion",
            "Demand exact anchor text"
        ],
        [
            "Follow-up",
            "One respectful dated follow-up",
            "Daily repeated messages"
        ],
        [
            "Outcome",
            "Reply, decline, linked, revisit",
            "Success/failure only"
        ]
    ]
}